Noom Weight Loss
Ash will provide at-home biomarker testing to Noom users to provide insights into key health markers linked to chronic disease risk and aging.
The partnership will allow employers to purchase Noom directly through the healthcare navigation company beginning in the first quarter of 2026.
Zumba's fitness instructors will be trained in Noom's psychology and human coaching methodologies and be behavioral change coaches on Noom.
The company appointed a new chief financial officer, general counsel and chief technology officer.