Garmin's app, Garmin Fit
The market for sports and fitness apps will cross $400 million in 2016, according to a new report from ABI Research. The rise of apps for connected wearable fitness devices will be a primary factor in the industry's growth (ABI predicted 80 million such sensors by 2016). ABI predicts that there will be more than 1 billion annual health-related app downloads by the year 2016.
Apps market growth will be strong over the next five years, increasingly rapidly from the $120 million market reported in 2010. Growth will be spurred primarily by sports and fitness applications replacing proprietary devices for viewing data from fitness sensors, with the data collected via the new low-energy Bluetooth 4.0 standard, which has been branded "Bluetooth Smart". Other prominent app categories include home monitoring, personal emergency response services (PERS), and remote monitoring applications.
"Downloadable apps are moving the sports tracking device market from proprietary devices to mobile phones, but adoption has been limited by the data they can collect. However, with the connectivity that Bluetooth Smart will embed in mobile handsets, wearable devices will bring greater detail to mobile handsets," stated Jonathan Collins, ABI principal analyst, in a press release.
The report makes note of fitness device industry stalwarts, including Garmin and Polar, who recently began offering mobile applications in response to the increasing number of startups entering the fitness tracking space.
While growth in the space will be strong, revenue from mobile apps will not match up with downloads: "As applications increasingly become part of a bundle that ships with wearable devices, revenues from mobile applications will lag behind the growth in app downloads. Mobile application downloads will actually grow at nearly twice the rate of revenues between 2010 and 2016." stated Collins.
Want to read stories as soon as they are posted? Follow MobiHealthNews on Facebook.
On Twitter? Be sure to follow MobiHealthNews for up-to-the-minute news and industry analysis.
For more on consumer health apps, check out our recent report in our research library.
Read the press release below.
PRESS RELEASE -- The sports and health mobile application market will grow to over $400 million in 2016 - up from just $120 million in 2010. Much of that growth will be spurred by the ability of mobile handsets to easily connect to wearable devices that in turn can deliver new functionality, accuracy, and appeal to sports and fitness applications.
As the mobile handset adds new ways to access and support healthcare applications, it will become increasingly important within the healthcare market, including home monitoring systems for aging users, personal emergency response services, and remote healthcare monitoring applications. However, sports and fitness will dominate the mobile health application market.
"Downloadable apps are moving the sports tracking device market from proprietary devices to mobile phones, but adoption has been limited by the data they can collect. However, with the connectivity that Bluetooth Smart will embed in mobile handsets, wearable devices will bring greater detail to mobile handsets," says Jonathan Collins, principal analyst.
Handset connectivity to wearable devices brings a new dynamic to the sports monitoring market. Athletic equipment players have already moved to support handset applications by either using proprietary or battery-draining traditional Bluetooth wireless. Meanwhile, traditional players such as Garmin, who recently launched its first handset application for this market, and Polar have delivered high-end specialist systems. Over the next five years, these players will increasingly have to compete directly with the mobile handset. They will also face a slew of start-ups and new entrants offering applications, online communities, and wearable devices offering a range of applications and services.
"As applications increasingly become part of a bundle that ships with wearable devices, revenues from mobile applications will lag behind the growth in app downloads. Mobile application downloads will actually grow at nearly twice the rate of revenues between 2010 and 2016, with more than a billion downloads annually by 2016," says Collins.
ABI Research's report, "Mobile Devices and mHealth," ( http://www.abiresearch.com/research/1007768 ) examines the issues driving mobile handset adoption in sports and healthcare applications. This includes forecasts for mobile application downloads, wearable devices, wireless connectivity, regulation, and regional adoption for the next five years.
It is part of the Wireless Healthcare ( http://www.abiresearch.com/products/service/Wireless_Healthcare_Research... ) research service and will also be discussed at length during ABI Research's "Wireless Healthcare: From mHealth to Telehealth" ( http://www.abiresearch.com/webinar/923600058 ) webinar.
ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research's worldwide team of experts advises thousands of decision makers through 40+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com , or call +1.516.624.2500.
